Qualitative methods in public health : a field guide for applied research /

Tolley, Elizabeth E.,

Qualitative methods in public health : a field guide for applied research / Elizabeth E. Tolley, Priscilla R. Ulin, Natasha Mack, Elizabeth T. Robinson, Stacey M. Succop. - Second edition. - San Francisco : Jossey-Bass, a Wiley brand, 2016. - xxvi, 452 pages : illustrations ; 24 cm

Revision of: Qualitative methods in public health / Priscilla R. Ulin, Elizabeth T. Robinson, Elizabeth E. Tolley. c2005. 1st. ed.

Includes bibliographical references and index.

"A real-world guide to conducting rigorous qualitative research Qualitative Methods in Public Health: A Field Guide for Applied Research provides a practical orientation to conducting effective qualitative research in the public health sphere. With thorough examination and simple explanations, this book guides you through the logic and workflow of qualitative approaches, with step-by-step guidance on every phase of the research. You'll learn how to identify and make use of theoretical frameworks to guide your study, and then design the study to answer specific questions and achieve the research goals. Data collection, analysis, and interpretation are given close attention as the backbone of a successful study, and expert insight on reporting and dissemination helps you get your work noticed. This second edition features new examples from global health, including case studies specifically illustrating study design, web and mobile technologies, mixed methods, and new innovations in information dissemination. Pedagogical tools have been added to help enhance your understanding of research design and implementation, and extensive appendices show you how these concepts work in practice. Qualitative research is a powerful tool for public health, but it's very easy to get it wrong. Careful study design and data management are critical, and it's important to resist drawing conclusions that the data cannot support. This book shows you how to conduct high-quality qualitative research that stands up to review. Design robust qualitative studies and collect the appropriate data Translate your data into words without sacrificing accuracy Merge qualitative and quantitative data to tell the whole story Master the logistics of consent, interviews, focus groups, and more Effective public health programs require insight into the different contexts that affect behavior. A thorough understanding--and appropriate application--of qualitative research strategies is the difference between relevant and credible conclusions and pseudoscience. Qualitative Methods in Public Health shows you how to get it right every step of the way"-- "Qualitative Methods in Public Health, Second Edition, like its predecessor, is a comprehensive introduction and guide that is rich in practical strategies and methods. It provides a thorough yet simple explanation of the logic and rationale for qualitative approaches, with step-by-step procedures for every phase of research, such as focussing on a theory, study design, data collection, analysis, interpretation, writing, and dissemination. Written for faculty, students, and practitioners in public health research, promotion, and education, the book will be useful to both new and seasoned researchers, thanks to its vast selection of sample forms and illustrative appendices. Basic tools include guidlelines for discussions, sample budgets, and caveats for planning and implementing focus groups, and forms. This edition is greatly expanded with examples and applications from global health, cases specifically illustrating study design, web and mobile technologies, mixing of methods, and new innovations in dissemination. Pedagogical toosl to enrich teaching and learning have also been added to each chapter. The authors are all researchers with Family Health International, the renowned nonprofit organization for public health and international development"--

9781118834503 (paperback)


Public health--Research--Methodology.
Qualitative research.
MEDICAL / Public Health.

RA440.85 / .U43 2016

362.1072/1 T651q 2016
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